WordPress + WooCommerce Website Redesign

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With a track record spanning over 20,000 satisfied customers across North America, Sterling Fleet Outfitters boasts an extensive reach and reputation for excellence as a commercial van and truck upfitter. Fuse was thrilled to partner with Sterling on this complete redesign and rebuild of their WordPress & WooCommerce-based website.

Project Overview

Sterling Fleet Outfitters’ WordPress eCommerce website was plagued by technical issues, an outdated design, and poor usability, leading to a decline in sales. Recognizing the need for a comprehensive overhaul, they partnered with Fuse to revitalize their online presence.

Fuse addressed the challenges by completely redesigning the website, modernizing the user experience, and resolving all technical problems. We built a new, custom theme from the ground up, ensuring that the site was not only visually modern and consistent with the updated branding, but also highly functional.

The result? A significant boost in lead generation and a seamless, user-friendly shopping experience that has re-energized Sterling Fleet Outfitters’ online sales.

Services Provided

Plan
  • Digital Strategy
  • Information Architecture
  • Wireframes
Design
  • Prototyping
  • Web & Application Design
Build
  • WordPress Development
  • Wordpress Performance Tuning
  • Migrations & Upgrades
  • Responsive Web Development
  • WooCommerce
Support
  • CMS Training
  • Security Monitoring & Updates

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